Instagram's algorithm watches for retention and replays — both die when you um-and-ah your way through a point. Creators who post daily Reels almost always script: it halves recording time and doubles clarity.
The Reels-specific details:
- Talk to the lens, not the screen. With the script overlaid on the camera, your audience feels spoken to.
- Keep takes tight. Reels are 15–90 seconds; a script keeps you inside the window without rushing.
- Format flexibility. 9:16 for Reels, but 4:5 or 1:1 crops if you also share to feed — same take, three formats.
How to do it with Cuecast
- Write a one-idea script. One Reel = one idea. Write it the way you talk; read it out loud once and cut anything you stumble on.
- Record with Voice Scroll on. The text follows your voice, so pauses for emphasis don't desync the prompter. HDR recording keeps the image crisp.
- Pick your best take. Record 2–3 takes back-to-back. They're grouped under the script — star the keeper.
- Export in every format you need. Trim, auto-remove silences, then export 9:16 for Reels and re-crop the same take to 4:5 or 1:1 for feed posts.
Pro tip: frame yourself slightly off-center and keep the top third clear — Reels UI overlays (audio title, captions) sit there.
Try it on your next video
Cuecast is free to download — write your script and record your first teleprompter take in minutes.
Download Cuecast for iPhoneFrequently asked questions
Can I use the same video for Reels and feed? +
Yes — record once and export twice: 9:16 for Reels, then 4:5 or 1:1 for the feed, using Cuecast's crop presets.
Do I need studio gear for Reels? +
No. An iPhone at eye level, window light, and a script you believe in beat a studio setup with rambling delivery.